Latest blog articles

What does the term ‘MOCCA’ evoke in your mind, a kind of coffee or a specific brand? This Kat randomly asked this question to her friends currently at the Max Planck Institute for Innovation and Competition Munich. Most of them regarded ‘MOCCA’ as a kind of coffee instead of a specific brand except...

‘Follow your heart.’ Anyone who faces an important choice, will undoubtedly hear this advice at times. Trust your gut feeling and everything will be all right. However, very often our intuition is wrong.  ^{(Dutch only)} 

Last week Dutch Prime Minister Mark Rutte went on an economic mission to China, accompanied by a delegation of business people representing Dutch corporations. China’s presence as an economic and political power is increasing steadily. Its economic and financial potential is huge, not only in China...